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3 Top Editor Tips for Microsoft Word | OBX Weekly
What's the best readability for web content?
John Gleave
July 31, 2024
Hey everyone 👋
I hope you all enjoyed the weekend! In this edition of OBX Weekly, we’re giving you 3 Top Editing Tips for Microsoft Word to help speed up the task of polishing text.
Let’s get right into it…
💡 FACTS OF THE WEEK
Intro 1 - Readability 65
Did you know that using short sentences and simple words can help connect with readers? To do that, aim for a Flesch-Kincaid Grade Level of around 8.0 to ensure your content is clear and accessible.
Intro 2 - Readability 31
Did you know that concise sentences and basic vocabulary enhance reader engagement? To accomplish this, target a Flesch-Kincaid Grade Level close to 8.0 to ensure your content is comprehensible.
Which intro did you prefer?
Breaking Down the Statistics:
Readability Scores: Content with a Flesch Reading Ease score of 60-70 and a Flesch-Kincaid score of 8 is considered optimal for a general audience.
Website Content: A study by the Nielsen Norman Group found that improving readability can enhance website usability by up to 47%, highlighting the significance of clear content in digital marketing and customer engagement.
Marketing Content: A survey by the Content Marketing Institute found that 85% of B2C marketers and 77% of B2B marketers prioritise creating content that is easily understood by their target audience, emphasising the importance of readability scores.
With this in mind, we’re giving you 3 Top Editing Tips for Microsoft Word that can help you polish text quickly and effectively.
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